Telemarketing and Appointment Setting ServicesProspect Connect can undertake the all important groundwork or 'prospecting' on your behalf through an intelligent telemarketing service, allowing your sales staff to maximise their actual customer-facing time. We have a dedicated team of professional engaging Business Development Executives who are exceptional at relationship building and establishing a rapport with your prospects.
Through a more consultative approach, using open questioning, and integrating proven digital marketing techniques, we will uncover key marketing intelligence about your target audience so that you understand their business in more depth and identify where and how you can add value.
"Straight to the point - no nonsense - they say it like it is - just do it approach - simples..... a great team to support and it works very well - a very safe pair of hands for marketing that I highly recommend!"
We don't just create leads.
We support you to build new customer relationships.
Everything that we do aims to challenge the status quo in the world of sales and marketing. By intelligently combining a variety of outbound contact techniques, we identify your most effective channel to market and implement these techniques to build value into your database as a foundation for growth.
Through a consultative approach, using open questioning, integrating proven digital marketing techniques, and proactively engaging with digital intelligence, we will uncover key marketing information about your target audience so that you understand their business in more depth and identify where and how you can add value.
Prospect Connect will undertake the all important groundwork or 'prospecting' on your behalf through our proven model, allowing your sales teams to maximise their actual customer-facing time. We don’t use scripts. We have a dedicated team of professional engaging business development and digital marketing experts who understand your industry and have meaningful business conversations with your prospects. People buy from people and our sales through service approach is vital in our success of identifying new customers on behalf of our clients.
Leading financial institution Lloyds TSB developed ‘Routemap’ – a solution bank designed specifically for their SME clients, offering assistance with a whole host of business solutions to determine how they could support their clients to achieve their strategic business aims. ‘Routemap’ determined that the majority of their SME client’s required assistance to achieve business growth, increasing their sales and attracting new and retaining existing customers. Following a due diligence process, Prospect Connect was selected as Lloyds provider of choice to offer sales and marketing assistance to their customers, providing advice and integrated campaign programmes to support them to achieve their strategic aims. The project was branded as ‘Prospect Finder’ which was launched nationwide via a TV advertising campaign.
Lloyds TSB required support in establishing a common platform for discussion on sales and marketing for the SME marketplace and appointed us as exclusive nationwide supplier of ‘Prospect Finder’. The aim was to strengthen the relationships with existing businesses – start-ups, companies experiencing difficulties and, ideally, those looking for growth of £1m per annum. The initiative was also designed to attract ‘switchers’ who were prepared to move their custom from competitor banks.
Our involvement encompassed three key elements. Primarily, we became a trusted advisor who delivered both strategic advice and tactical sales and marketing solutions. We helped their SME customers nationwide to establish individual growth plans and assisted in remodelling company turnaround. Subsequently, we provided the ‘delivery department’ in terms of sales and marketing offering telemarketing, lead generation, data management and marketing consultancy as a tailored solution to achieve their aims. Those businesses aspiring for growth were referred to Prospect Connect where we would arrange face to face meeting with each of Lloyds’ business clients and provide them with further advice on how they can achieve their strategic business development ambitions through our added value services. Prospect Connect invested in developing and transferring our knowledge to the Lloyds TSB bank managers/advisors to equip them with the skills necessary to provide advice for these customers at the initial stages of enquiry. As well as establishing the knowledge to promote the Prospect Connect value proposition in detail, they were also able to relate the outcome of the service to their client’s strategic requirements providing them with valuable guidance. To attract and retain custom for Lloyds, Prospect Connect invested in and delivered a national road show for existing and prospective customers to educate them on our value proposition and how we could support them to achieve their growth aspirations through a common sense, integrated approach to sales and marketing.
The ‘Prospect Finder’ campaign was a great success. We supported Lloyds TSB and its SME customers for five years, assisting thousands of small businesses to realise their business growth ambitions, attract and retain customers and increase their sales and enterprise value. This campaign highlighted everything that Prospect Connect stands for – the provision of common sense sales and marketing consultancy, coupled with a strong ability to deliver a valuable outsourced solution.
Prospect Connects’ telemarketing and lead generation services are focused on engaging with industry decision makers and also key influencers on your behalf in order to understand and ascertain intelligence that is beneficial to the development of your products/ services and identification of the markets or customer types that fit your business.
By understanding a company in more depth you can hone in on those businesses with whom you know are potentially looking to do business, and build a compelling case for choosing to engage with you.
We manage the pipeline data internally using our sales CRM technology, following leads through the key phases - from initial contact with a prospect, to qualifying that prospect into a new business opportunity, and ongoing validation of those leads through profiling until such time as they become live sales opportunities.
We also use other market sources to act as triggers for moving target prospects through the sales process for example news in the trade press, new appointments, relevant legislation or legislative changes, competitor activity etc.
Prospect Connect can design and build bespoke reporting that helps you to see exactly how your campaign is progressing, highlight any sweet spots within your target market, and any other analysis you may need for your own reference or to present to your stakeholders.
Our clients realise the true value of their database as a valuable asset to their business. We are transparent and provide real-time access to all the valuable business conversational notes and intelligence that we record in their database. All of our clients score the value of an opportunity as acceptance that we have created a qualified opportunity that meets their criteria for new business.
We break the boundaries of traditional outbound sales and telemarketing, integrating proven B2B digital marketing techniques to improve your ROI. A lead generation campaign with Prospect Connect consists of:
• A customised prospect database, sourced, cleaned and aligned to your ideal customer base.
• A dedicated business development team who will actively engage with your target audience through successful sales techniques, introducing your service, aligning your proposition to their individual requirements and creating qualified appointments for your sales team to close.
• A team of digital experts that create successful communication and media that is used to support your business development team in identifying new opportunities. This communication can be delivered through a number of different techniques depending on your requirements, including email marketing, social media, direct mail and search optimization techniques. We are a multi-channel solution, opening new opportunities through different communication streams to ensure that you receive the best return on your investment.
• You receive a customised lead portal that gives you full visibility of your lead generation campaign including real-time information on how we are engaging with your prospects and detailed intelligence of leads/appointments that can be accessed anywhere, anytime and on any device.
• Support from our expert MI team producing tailored reports for full transparency of your campaign with Prospect Connect.
We don’t cut corners on quality, we are transparent at every angle (from a real-time database and lead management portal to bespoke reporting, call recordings and a 3-stage lead quality identification process).
• We invest heavily in training our sales and marketing professionals to ensure that we convey your brand personality and company message as you would yourself, coupled with a strong belief in sales through service.
Prospect Connect has an established contact centre for your inbound call handling requirements. Courteous, proactive staff to represent your company professionally, as we aim to be an ‘extension of your business’. Script building services are included to create appropriate call process flow with as necessary supportive product training depending upon the service engaged.
Whether you need support for call overflow or you want a professional contact centre to handle any calls on the back of a specific marketing campaign, Prospect Connect can help with:
• Customer help desk and web enquiries
• Marketing/advertising enquiry handling
• Customer services and ordering/booking support
• Technical helpline and product support
• Overflow facilities and telephone answering (8am-8pm)
We have provided telemarketing, lead generation and marketing support services to the Education and Training sectors for over 20 years. In the beginning we supported the Learning & Skills Council, Business Links, Sector Skills Councils and other partner organisations. Prospect Connect were regularly awarded national and regional marketing contracts in core WBL delivery areas including all Apprenticeship models, and we also secured Train to Gain contracts for lead coordination and appointment generation (building upon our existing knowledge of ETP and other WBL initiatives).
Some of our campaigns have proven compelling success stories over the years and we became a trusted partner, successful in attaining preferred supplier status at national and regional levels, and winning business on the back of a strong referral basis. So we have a thorough understanding and background knowledge of the history of funded and non-funded learning & development routes.
With the subsequent disbanding of lead establishments such as the LSC this provided us with fresh opportunities to work direct with clients within the FE/HE sector and also private training providers whom were looking for an experienced partner to manage and meet employer engagement targets on their behalf.
Today we continue to deliver effective telemarketing and lead generation support to our customers. We have a strong commercial background and a lot of experience engaging businesses and key decision makers across most sectors, which means we are equipped with the skills to design and deliver an effective targeted telemarketing campaign on your behalf. We also offer a broad range of market research/data collection services both student and employer focused including destination surveys such as DLHE surveys, non-enrolment surveys and learner satisfaction.Employer Engagement >
Student Research and Surveys >